Yes, a T-side is the T-shaped advertising space on the flank of a double-decker bus, and industry types assure me you can’t get a maddened crowd for Far from the Madding Crowd unless your distributor can outbid all the others clamouring for these valuable sites. Often a T-side will glide across my field of vision when I’m least expecting it – supplanting my view of the Holloway Road, for example, with the winsome spectacle of a giant Carey Mulligan, red-cheeked and wind-tousled against a Wessex backdrop.

“Get your T-sides sorted or it doesn’t matter how many screens you open on, you still won’t get the bums on seats.” I had no idea at the time what a T-side was, but ever since he told me I’ve seen them everywhere. > Read More.A film director friend of mine once explained to me the wherefores of successful film distribution in Britain: “It’s all down to your T-sides, Will,” he maintained. Long before organic farming entered the mainstream vocabulary, a young couple from Delhi packed their bags and left for H.D. Now, works as Estate manager at Binsar Wildlife Sanctuary. Stephens College and Jawaharlal Nehru University, Sugandha has worked as a mountain guide, copy editor and a social media manager. A year later, he came back to Shillong as a school teacher. He gave up his promising sports journalism career and went to study graphic design. > Read More.įive years ago, a top-ranking executive in a shipping company and an IIT-IIM graduate quit their lives in Bombay to take up farming. > Read More.įreelance artist Nachiappan Ramanathan used to make sculptures and design interactive art installations before he chose to return to his family’s farmland. Now, she teaches conversational English to adults and has also adopted a school where she teaches children. On the other, more and more people are growing sick at heart of the urban rat race and leaving for the hills and verdant countryside.įor six years, Puja Anand was CEO of a learning solutions company in Singapore. On one side, malls are getting bigger, pubs slicker, and cars faster.

And now he says, by next year, he will quit the city altogether and move to a remote village in the Konkan hills. He first began to volunteer for Gandhi Ashram then quit his job to head an NGO in Mumbai.

You would have thought life couldn’t get better. A few years ago, Vineeth Iyer, 36, was living with his wife and twins in a four-bedroom bungalow with a chauffeured car.

Far from the maddening crowds